HPCO Marketing Strategy Project
The main goal for the project is to develop and execute a marketing strategy for various HPCO products and services, including online education and hospice services. This will involve several different steps for the team, including: - Conducting market research to understand the target audience and their needs. - Developing a comprehensive marketing plan that includes online and offline strategies. - Creating promotional materials and content for the various products and services. - Implementing and executing the marketing plan across different channels. - Monitoring and analyzing the effectiveness of the marketing strategies and making adjustments as needed.
Grief and Bereavement Indicators Development Project
The main goal for the project is to support the development of new grief and bereavement indicators to add to the hospice quality measurement platform for Hospice Palliative Care Ontario. This will involve several different steps for the project team, including: - Researching existing grief and bereavement indicators used in hospice care. - Collaborating with healthcare professionals and bereavement experts to understand the specific needs and challenges in Ontario. - Developing new indicators that are sensitive to the cultural and social diversity of the population in Ontario. - Testing and validating the new indicators to ensure their effectiveness in measuring the quality of hospice care in relation to grief and bereavement support.
Literature Review on Grief and Bereavement Indicators
The main goal for the project is to conduct a literature review on grief and bereavement indicators, specifically focusing on hospice palliative care. This will involve several different steps for the students, including: Developing search terms and inclusion and exclusion criteria Identifying relevant databases to search Reviewing literature on grief and bereavement indicators Analyzing and synthesizing the findings from the literature review Writing an annotated bibliography describing the included studies
Making Hospice Palliative Care Research Accessible
The overarching objective of this project is to make hospice palliative care research being done by experts accessible to all audiences with the goal of promoting the practical use of research knowledge. The specific objective is to identify recent hospice palliative care research articles that are relevant to the membership of HPCO and write lay summaries of the article for inclusion in our "member's e-newsletter" and publication on our website (https://www.hpco.ca/research/).
HPCO Reporting Dashboard Project
The goal of this project is to develop a reporting dashboard to visually display established operational indicators from all HPCO departments. This will involve several different steps for the students, including: - Identify data sources from all HPCO departments. - Designing a dashboard to visually display the data. - Developing a dashboard with interactive features. - Testing the dashboard and making improvements based on user feedback.
Making Hospice Palliative Care Research Accessible
The overarching objective of this project is to make hospice palliative care research being done by experts accessible to all audiences with the goal of promoting the practical use of research knowledge. The specific objective is to identify recent hospice palliative care research articles that are relevant to the membership of HPCO and write lay summaries of the article for inclusion in our "member's e-newsletter" and publication on our website (https://www.hpco.ca/research/).
Research and Writing Opinion Articles on Hospice Palliative Care in Canada
The main goal of this project is to research and write opinion articles about various topics related to hospice palliative care in Canada. This will involve several different steps for the students, including: - Researching and understanding the current landscape of hospice palliative care in Canada. - Identifying key topics and issues related to hospice palliative care in Canada. - Writing opinion articles on these topics and issues. - Ensuring the articles are well-researched and accurate.
Graphic Design (Virtual)
Our organization has a virtual project opportunity for 1 graphic design student to support the design of a social media campaign to promote "awareness days/weeks/months" relevant to HPCO. Relevant awareness days/weeks/months may include: International Volunteer Day, National Bereavement Day, National Caregivers Day etc.
Develop Marketing Plan (Health) - Virtual
Our organization has a virtual opportunity for 1 marketing student to support the development and execution of a marketing plan for our educational offerings. The potential market includes health care provider organizations and associations. All work will be completed virtually. One of the roles of HPCO is to promote education pertaining to hospice palliative care services for health professionals, volunteers and the general public. To this end, we have developed a new palliative care education program for personal support workers, called PACE for PSWs, to improve skills and caregiving abilities. Additionally, HPCO has developed a Volunteer Training Curriculum that can be used to train volunteers supporting palliative care patients. Both programs are available for use by external organizations for a fee.
Graphic Design (Virtual)
Our organization has a virtual project opportunity for 1 graphic design student to support the design of a social media campaign to promote "awareness days/weeks/months" relevant to HPCO. Relevant awareness days/weeks/months may include: International Volunteer Day, National Bereavement Day, National Caregivers Day etc. Background: HPCO is an association whose members are hospice organizations and palliative care providers (nurses, physicians, social workers and others) working in a variety of settings (hospital, long-term care, home care etc). Deliverables: Working with an existing calendar of relevant "awareness" days/weeks/months, develop social media content to acknowledge these days. HPCO currently uses Facebook, Instagram, Twitter and LinkedIN to communicate with various stakeholder groups according to an established algorithm. Skills and Experience: Experience using a style guide Graphic design skills Access to graphic design applications Interest in hospice or health care
Update Style Guide
Our organization has a virtual project opportunity for 1 marketing, communications or graphic design student to support the update and expansion of our Style Guide. All work will be completed virtually. Background: HPCO is an association whose members are hospice organizations and palliative care providers (nurses, physicians, social workers and others) working in a variety of settings (hospital, long-term care, home care etc). We communicate with our members and broader stakeholder group through various channels including: website, bi-weekly newsletter, event and product promotional materials and social media channels. As a small organization, our program staff are responsible for creating their own content and we want to provide guidelines to staff through an updated Style Guide to ensure our brand is communicated in a consistent way. Deliverables: An updated Style Guide including: Writing new sections describing the importance of brand identify, use of fonts, tone of writing, image/graphic design and selection and Accessibility for Ontarians with Disabilities Act (AODA) design considerations Recommended secondary colour pallette that compliments our primary brand colours Sample "dos" and "don'ts" in presenting the HPCO brand Guidance on how to select brand colours in various desktop applications such as Word and PowerPoint Skills and Experience: Experience using a style guide Basic graphic design skills Access to graphic design applications Understanding of color theory Knowledge of AODA Interest in hospice or health care Primary contact : Christine Gordon, Director, Centre for Excellence Please apply with a resume, cover letter and portfolio of your work
Marketing Communications Plan + Graphic Design (Launch)
Our organization has a virtual project opportunity for 1 marketing student to support the development of a marketing communications plan for the launch of a new membership category and to develop some preliminary marketing collateral to support this launch. All work will be completed virtually. Background: HPCO is an association whose members are hospice organizations and palliative care providers (nurses, physicians, social workers and others) working in a variety of settings (hospital, long-term care, home care etc). We have developed a new "student associate" membership category and need help launching this new category. We anticipate that we will promote the "student associate" category to students directly and through their academic institutions. Relevant academic programs that we would promote the "student associate" category to include: nursing, social work, medicine, spiritual care etc. Deliverables: A marketing communications plan for the launch Preliminary marketing collateral (for a variety of media) to promote the program (the required collateral will be determined as part of the communications plan) Skills and Experience: Knowledge of marketing communications principles and practices Knowledge of the process to launch a new product or service Knowledge of search engine marketing, social media promotion and marketing analytics principles Basic graphic design Access to graphic design applications Experience using a style guide Interest in hospice or health care Primary contact : Christine Gordon, Director, Centre for Excellence Please apply with a resume, cover letter and portfolio of your work
Develop Best Practices - Health (Virtual Opportunity)
Opportunity: We have an opportunity for one or more students/teams of students to support the development of best practice guidelines to support the hospice palliative care sector. This may include: Conduct literature searches, reviews and environmental scans Evaluate research articles using tools such as GRADE Write reports/manuscripts Coordinate working group meetings Potential Topics: Equity, diversity and inclusion in hospice palliative care, including 2SLGBTQI+ health Grief and bereavement Complementary therapies Spiritual care Qualifications: 3rd/4th year undergraduate student or graduate student Interest in health services research Understanding of literature review methods Understanding of database searching specific to health services Knowledge and understanding of hospice palliative care, an asset
Program Evaluation Internship/Placement (Fall 2021)
Fall 2021 Placement/Internship Opportunity Hospice Palliative Care Ontario (HPCO) is a provincial association of hospices and palliative care providers, professionals, and volunteers throughout Ontario. We provide leadership on behalf of our members by informing policy and promoting awareness, education, knowledge transfer and best practices in the pursuit of quality hospice palliative care in Ontario. HPCO is developing a Centre for Excellence (the Centre) with a goal of fostering excellence in hospice palliative care. The Centre will house our existing programs and services for our members including: the hospice standards program; hospice accreditation; best practice guides; a quality & impact measurement platform; interest groups; and learning and training programs for hospice staff and volunteers. As part of the Centre, HPCO will also expand Research, Evaluation and Knowledge Translation capabilities. Reporting to the Director, Centre for Excellence the Evaluation Specialist will conduct evaluation studies to assess the impact and effectiveness of HPCO’s programs and services. This includes planning, designing, implementing, and reporting on program evaluations. Duties of this position include but are not limited to: Designs, plans, and implements high-quality evaluation studies for the assigned programs and services. Designs causal and/or logic models and/or theories of change to frame and design/integrated measurement frameworks for assigned programs and services. Advise on appropriate qualitative and quantitative methodologies to support evaluations. Prepare data collection methods, including surveys. Perform data collection and analysis. Present trends and analytics to internal and external stakeholders, with the intent of improving HPCO programs and services. Prepare program evaluation reports. Translate evaluations into knowledge products that are visual, and easy to apply and communicate. Provides subject matter expertise related to evaluations. Key Qualifications: Current student in a master’s program in public health, program evaluation, epidemiology, anthropology, social sciences, or social services research or an equivalent combination of education and experience. Experience using qualitative, quantitative, and mixed methods approaches to research and evaluation planning, design, implementation, analysis, and reporting. Excellent organizational and time management skills to coordinate multiple priorities and meet deadlines while maintaining attention to detail. Experience in project management, including managing project timelines. Experience working with a variety of stakeholders. Excellent interpersonal skills to maintain inter-professional team relationships with multiple stakeholders. Ability to create and effectively present information and facilitate discussions with various audiences. Ability to work independently and as a member of a team Work Schedule: Virtual/home-based office 7.5 hours per day Monday to Friday from Sept to Dec (approx. 600 hours, but placements with fewer hours may be available) Start and end dates are negotiable
Newsletter Communications Analysis (Virtual)
Number of students: 1 Background: HPCO creates a bi-weekly newsletter for our members and stakeholder using Constant Contact. Project Objective: To evaluate the effectiveness of the newsletter content by analyzing data on "open" rates of each newsletter edition and the "click through" rates of each article in the newsletter. Project Deliverables: Download Constant Contact newsletter data Analyze the "click through" data for each article in the newsletters Summarize the trends (most popular topic, content, design etc) Create a written report of findings Create a PowerPoint presentation of findings
Business Process Improvement/Management/Optimization (Virtual)
Positions available: Two students Project Justification: Just prior to the COVID-19 pandemic, our staff team grew significantly. Additionally, the staff team has been working from home since the beginning of the pandemic, resulting in limited access to software and applications such as QuickBooks. Our internal processes have not been fully and systematically reviewed and updated to create efficiencies. Project Scope: Students will document, review, analyze and provide recommendations for the following processes: Membership fee payment Accreditation reviewer reimbursement Standards and Accreditation payment processes Project Goal: · To update processes to be more efficient in this remote-work environment. Project Deliverables: Develop project plan Interview staff teams to gather information on current process Document existing process Analyze existing processes Make recommendations to improve process Work with staff team to gain agreement on the process improvements Document and communicate new process Position Qualifications: Current Business Process Management/Optimization/Improvement student Experience with Lean, Six-Sigma or other process improvement methodologies Experience with Flowchart maker/diagramming applications (eg. Visio) Project management training or experience Highly motivated and takes initiative, while holding oneself accountable Excellent verbal and written communication skills Demonstrated well-developed interpersonal skills Excellent organizational, time management and office management skills
Graphic Design (Virtual)
Number of individual students required: Up to 2 I am looking for graphic designers/students to support a campaign to raise awareness of careers in hospice palliative care. This project involves: Developing graphics for social media and marketing collateral Developing infographics Being creative, while following existing brand guidelines Requirements: Training in graphic design Ability to work individually and as part of a team Knowledge/interest in health care, an asset Please include samples of your work/a portfolio in your application.
Implement Virtual Career Fair
Number of individual students required: Up to 2 HPCO is planning a Virtual Career Fair in May 2021 that would provide a venue for our organizational members to meet with individuals (eg. Nurses, Personal Support Workers, Social Workers etc) interested in working in the hospice palliative care sector. This project focusses on the implementation of the Virtual Career Fair, including providing supporting during the event. Position Qualifications: Training in human resources management Interest in health care, knowledge of hospice palliative care is an asset Project management training or experience Ability to work independently and in a team environment Ability to work with cross functional teams and all management levels Highly motivated and takes initiative, while holding oneself accountable Excellent verbal and written communication skills Demonstrated well-developed interpersonal skills Excellent organizational, time management and office management skills
Plan Virtual Career Fair
Number of individual students required: Up to 2 HPCO is planning a Virtual Career Fair that would provide a venue for our organizational members to meet with individuals (eg. Nurses, Personal Support Workers, Social Workers etc) interested in working in the hospice palliative care sector. The student(s) would be responsible for helping to plan event. Position Qualifications: Training in human resources management Interest in health care, knowledge of hospice palliative care is an asset Project management training or experience Ability to work independently and in a team environment Ability to work with cross functional teams and all management levels Highly motivated and takes initiative, while holding oneself accountable Excellent verbal and written communication skills Demonstrated well-developed interpersonal skills Excellent organizational, time management and office management skills
Health Informatics and Quality Improvement (#4)
Positions available: Two students HPCO is currently working on our Strategic Plan 2020-2023. Principles embedded in the strategic plan framework include: Embrace and use Artificial Intelligence (AI) to improve efficiencies, engagement, and data analytics wherever feasible within the plans. Embrace Mobile First for all technical platforms, enabling members, customers, and stakeholders to fully access our products and service from mobile devices. Collaborate with organization that excel in data analytics and research. One of our existing data and analytic offerings is our Hospice Metrics Platform (A Voice for Change), which offers a suite of: outcome and impact measures, data collection methods and analysis tools. Together, this information demonstrates the impact and value of hospice services . Aligned with the Health Quality Ontario dimensions of quality in health care and HPCO’s Accreditation framework , the Metrics Platform is focused on improving the patient and provider experience through the delivery of high-value palliative care. Opportunities will be customized to the student’s interest and may include: A. Support further development of our Hospice Metrics Platform Develop and support the work of an informatics advisory committee Identify and develop new indicators to add to the Metrics Platform Review use of the Metrics Platform by organizational members and develop and implement strategies to increase use B. Support quality improvement (QI) initiatives Review the QI plan and ongoing compliance requirements of the HPCO Accreditation program and develop recommendations to advance QI among our accredited members Develop an inventory of QI tools and resources specific to hospice palliative care that would add value to the QI efforts of our member organizations Support further integration of the Metrics Platform with the Accreditation framework C. Review existing product offerings and make recommendations on use of AI to enhance efficiencies Position Qualifications: A health informatics student with specific interest in the health care sector; knowledge of hospice palliative care is an asset Project management training or experience Strong qualitative and quantitative analytic and problem-solving skills Highly motivated and takes initiative, while holding oneself accountable Excellent verbal and written communication skills Demonstrated well-developed interpersonal skills Excellent organizational, time management and office management skills
Strategy/New Business Development (Marketing) (#5)
Number of individual students required: Up to 2 HPCO is developing a Centre for Excellence (the Centre) with a goal of fostering excellence in hospice palliative care in Ontario. The Centre will house our existing programs and services for our members including: the hospice standards program; hospice accreditation; best practice guides; a quality & impact measurement platform; interest groups; and learning and training programs for hospice staff and volunteers. Additionally, we will explore opportunities to develop new programs and services for our individual and organizational members and to market our programs and services outside of Ontario. We are looking for students to join our team to take on projects related to the development of new programs and services. This project will be focused on conducting external benchmarking. Position Qualifications: Graduate level training in business, health administration or similar Interest in health care, knowledge of hospice palliative care is an asset Project management training or experience Strong qualitative and quantitative analytic and problem-solving skills Ability to work independently and in a team environment Ability to work with cross functional teams and all management levels Highly motivated and takes initiative, while holding oneself accountable Excellent verbal and written communication skills Demonstrated well-developed interpersonal skills Excellent organizational, time management and office management skills
Strategy/New Business Development (Marketing) (#4)
Number of individual students required: Up to 2 HPCO is developing a Centre for Excellence (the Centre) with a goal of fostering excellence in hospice palliative care in Ontario. The Centre will house our existing programs and services for our members including: the hospice standards program; hospice accreditation; best practice guides; a quality & impact measurement platform; interest groups; and learning and training programs for hospice staff and volunteers. Additionally, we will explore opportunities to develop new programs and services for our individual and organizational members and to market our programs and services outside of Ontario. We are looking for students to join our team to take on projects related to the development of new programs and services. This project will include the development of key performance indicators for new product/services. Position Qualifications: Graduate level training in business, health administration or similar Interest in health care, knowledge of hospice palliative care is an asset Project management training or experience Strong qualitative and quantitative analytic and problem-solving skills Ability to work independently and in a team environment Ability to work with cross functional teams and all management levels Highly motivated and takes initiative, while holding oneself accountable Excellent verbal and written communication skills Demonstrated well-developed interpersonal skills Excellent organizational, time management and office management skills
Strategy/New Business Development (Marketing) (#3)
Number of individual students required: Up to 2 HPCO is developing a Centre for Excellence (the Centre) with a goal of fostering excellence in hospice palliative care in Ontario. The Centre will house our existing programs and services for our members including: the hospice standards program; hospice accreditation; best practice guides; a quality & impact measurement platform; interest groups; and learning and training programs for hospice staff and volunteers. Additionally, we will explore opportunities to develop new programs and services for our individual and organizational members and to market our programs and services outside of Ontario. We are looking for students to join our team to take on projects related to the development of new programs and services. This project is to develop a feasibility study of proposed new program. Position Qualifications: Graduate level training in business, health administration or similar Interest in health care, knowledge of hospice palliative care is an asset Project management training or experience Strong qualitative and quantitative analytic and problem-solving skills Ability to work independently and in a team environment Ability to work with cross functional teams and all management levels Highly motivated and takes initiative, while holding oneself accountable Excellent verbal and written communication skills Demonstrated well-developed interpersonal skills Excellent organizational, time management and office management skills
Strategy/New Business Development (Marketing) (#2)
Number of individual students required: Up to 2 HPCO is developing a Centre for Excellence (the Centre) with a goal of fostering excellence in hospice palliative care in Ontario. The Centre will house our existing programs and services for our members including: the hospice standards program; hospice accreditation; best practice guides; a quality & impact measurement platform; interest groups; and learning and training programs for hospice staff and volunteers. Additionally, we will explore opportunities to develop new programs and services for our individual and organizational members and to market our programs and services outside of Ontario. We are looking for students to join our team to take on projects related to the development of new programs and services. This project is to develop business case and plan for assigned Program. Position Qualifications: Graduate level training in business, health administration or similar Interest in health care, knowledge of hospice palliative care is an asset Project management training or experience Strong qualitative and quantitative analytic and problem-solving skills Ability to work independently and in a team environment Ability to work with cross functional teams and all management levels Highly motivated and takes initiative, while holding oneself accountable Excellent verbal and written communication skills Demonstrated well-developed interpersonal skills Excellent organizational, time management and office management skills
Communications/Copywriting - Marketing Collateral (#2)
Number of individual students required: Up to 2 We are looking for students that can help amplify what makes us unique and create better messaging for our products and services. HPCO is developing a Centre for Excellence (the Centre) with a goal of fostering excellence in hospice palliative care in Ontario. The Centre will house our existing programs and services for our members including: hospice standards program; hospice accreditation; best practice guides; a quality & impact measurement platform; interest groups; and learning and training programs for hospice staff and volunteers. Additionally, we will explore opportunities to develop new programs and services for our individual and organizational members and to market programs and services outside of Ontario. With the development of the Centre, we are updating our marketing materials and information describing our programs and services. Reporting to the Director, Centre for Excellence and working with the staff team, the student will support marketing communications by: Creating content that aligns with marketing objectives Producing, editing and customizing content for various communications channels, including digital marketing collateral, websites, newsletters and emails Supporting the update of membership renewal materials Position Qualifications: Pursuing a Post-secondary education in English, Creative Writing, Journalism or related field Ability to research and learn about a wide range of topics Excellent teamwork, communication and organizational skills Experience working with content management systems, such as WordPress Ability to work independently and in a team environment Ability to work with cross functional teams and all management levels Specific interest in the health care sector; knowledge of hospice palliative care is an asset
Health Informatics and Quality Improvement (#3)
Positions available: Two students HPCO is currently working on our Strategic Plan 2020-2023. Principles embedded in the strategic plan framework include: Embrace and use Artificial Intelligence (AI) to improve efficiencies, engagement, and data analytics wherever feasible within the plans. Embrace Mobile First for all technical platforms, enabling members, customers, and stakeholders to fully access our products and service from mobile devices. Collaborate with organization that excel in data analytics and research. One of our existing data and analytic offerings is our Hospice Metrics Platform (A Voice for Change), which offers a suite of: outcome and impact measures, data collection methods and analysis tools. Together, this information demonstrates the impact and value of hospice services . Aligned with the Health Quality Ontario dimensions of quality in health care and HPCO’s Accreditation framework , the Metrics Platform is focused on improving the patient and provider experience through the delivery of high-value palliative care. Opportunities will be customized to the student’s interest and may include: A. Support further development of our Hospice Metrics Platform Develop and support the work of an informatics advisory committee Identify and develop new indicators to add to the Metrics Platform Review use of the Metrics Platform by organizational members and develop and implement strategies to increase use B. Support quality improvement (QI) initiatives Review the QI plan and ongoing compliance requirements of the HPCO Accreditation program and develop recommendations to advance QI among our accredited members Develop an inventory of QI tools and resources specific to hospice palliative care that would add value to the QI efforts of our member organizations Support further integration of the Metrics Platform with the Accreditation framework C. Review existing product offerings and make recommendations on use of AI to enhance efficiencies Position Qualifications: A health informatics student with specific interest in the health care sector; knowledge of hospice palliative care is an asset Project management training or experience Strong qualitative and quantitative analytic and problem-solving skills Highly motivated and takes initiative, while holding oneself accountable Excellent verbal and written communication skills Demonstrated well-developed interpersonal skills Excellent organizational, time management and office management skills
Health Informatics and Quality Improvement (#2)
Positions available: Two students HPCO is currently working on our Strategic Plan 2020-2023. Principles embedded in the strategic plan framework include: Embrace and use Artificial Intelligence (AI) to improve efficiencies, engagement, and data analytics wherever feasible within the plans. Embrace Mobile First for all technical platforms, enabling members, customers, and stakeholders to fully access our products and service from mobile devices. Collaborate with organization that excel in data analytics and research. One of our existing data and analytic offerings is our Hospice Metrics Platform (A Voice for Change), which offers a suite of: outcome and impact measures, data collection methods and analysis tools. Together, this information demonstrates the impact and value of hospice services . Aligned with the Health Quality Ontario dimensions of quality in health care and HPCO’s Accreditation framework , the Metrics Platform is focused on improving the patient and provider experience through the delivery of high-value palliative care. Opportunities will be customized to the student’s interest and may include: A. Support further development of our Hospice Metrics Platform Develop and support the work of an informatics advisory committee Identify and develop new indicators to add to the Metrics Platform Review use of the Metrics Platform by organizational members and develop and implement strategies to increase use B. Support quality improvement (QI) initiatives Review the QI plan and ongoing compliance requirements of the HPCO Accreditation program and develop recommendations to advance QI among our accredited members Develop an inventory of QI tools and resources specific to hospice palliative care that would add value to the QI efforts of our member organizations Support further integration of the Metrics Platform with the Accreditation framework C. Review existing product offerings and make recommendations on use of AI to enhance efficiencies Position Qualifications: A health informatics student with specific interest in the health care sector; knowledge of hospice palliative care is an asset Project management training or experience Strong qualitative and quantitative analytic and problem-solving skills Highly motivated and takes initiative, while holding oneself accountable Excellent verbal and written communication skills Demonstrated well-developed interpersonal skills Excellent organizational, time management and office management skills
Communications/Copywriting - Marketing Collateral
Number of individual students required: Up to 2 We are looking for students that can help amplify what makes us unique and create better messaging for our products and services. HPCO is developing a Centre for Excellence (the Centre) with a goal of fostering excellence in hospice palliative care in Ontario. The Centre will house our existing programs and services for our members including: hospice standards program; hospice accreditation; best practice guides; a quality & impact measurement platform; interest groups; and learning and training programs for hospice staff and volunteers. Additionally, we will explore opportunities to develop new programs and services for our individual and organizational members and to market programs and services outside of Ontario. With the development of the Centre, we are updating our marketing materials and information describing our programs and services. Reporting to the Director, Centre for Excellence and working with the staff team, the student will support marketing communications by: Creating content that aligns with marketing objectives Producing, editing and customizing content for various communications channels, including digital marketing collateral, websites, newsletters and emails Supporting the update of membership renewal materials Position Qualifications: Pursuing a Post-secondary education in English, Creative Writing, Journalism or related field Ability to research and learn about a wide range of topics Excellent teamwork, communication and organizational skills Experience working with content management systems, such as WordPress Ability to work independently and in a team environment Ability to work with cross functional teams and all management levels Specific interest in the health care sector; knowledge of hospice palliative care is an asset
Strategy/New Business Development (Marketing)
Number of individual students required: Up to 2 HPCO is developing a Centre for Excellence (the Centre) with a goal of fostering excellence in hospice palliative care in Ontario. The Centre will house our existing programs and services for our members including: the hospice standards program; hospice accreditation; best practice guides; a quality & impact measurement platform; interest groups; and learning and training programs for hospice staff and volunteers. Additionally, we will explore opportunities to develop new programs and services for our individual and organizational members and to market our programs and services outside of Ontario. We are looking for students to join our team to take on projects related to the development of new programs and services. Projects can include (projects will be scaled to 80 hours of work): Support the creation/analysis of business cases and plans Gather user/member feedback via surveys, interviews, and focus groups and analyze findings Develop key performance indicators for new product/services Conduct external benchmarking Position Qualifications: Graduate level training in business, health administration or similar Interest in health care, knowledge of hospice palliative care is an asset Project management training or experience Strong qualitative and quantitative analytic and problem-solving skills Ability to work independently and in a team environment Ability to work with cross functional teams and all management levels Highly motivated and takes initiative, while holding oneself accountable Excellent verbal and written communication skills Demonstrated well-developed interpersonal skills Excellent organizational, time management and office management skills
Strategy/New Business Development (Marketing)
Number of individual students required: Up to 2 HPCO is developing a Centre for Excellence (the Centre) with a goal of fostering excellence in hospice palliative care in Ontario. The Centre will house our existing programs and services for our members including: the hospice standards program; hospice accreditation; best practice guides; a quality & impact measurement platform; interest groups; and learning and training programs for hospice staff and volunteers. Additionally, we will explore opportunities to develop new programs and services for our individual and organizational members and to market our programs and services outside of Ontario. We are looking for students to join our team to take on projects related to the development of new programs and services. Projects can include (projects will be scaled to 80 hours of work): Support the creation/analysis of business cases and plans Gather user/member feedback via surveys, interviews, and focus groups and analyze findings Develop key performance indicators for new product/services Conduct external benchmarking Position Qualifications: Graduate level training in business, health administration or similar Interest in health care, knowledge of hospice palliative care is an asset Project management training or experience Strong qualitative and quantitative analytic and problem-solving skills Ability to work independently and in a team environment Ability to work with cross functional teams and all management levels Highly motivated and takes initiative, while holding oneself accountable Excellent verbal and written communication skills Demonstrated well-developed interpersonal skills Excellent organizational, time management and office management skills