Virtual Internship: Marketing Strategy and Execution (1)

Our organization is able to offer a virtual internship opportunity for a team of students. The team will interact directly with the CEO through a collaborative relationship. We are looking for ideas...we do not believe we know everything and welcome innovation and energy. That combined with the business experience and wisdom of the founder and staff should prove extremely impactful. The primary focus for the students will be: to develop a comprehensive marketing strategy for our firm. Our goal at the end of this experience is: to have a marketing strategy with clear execution direction for our firm and for the students to have utilized and built skills that position them well for their future career prospects. Other duties the student may complete could include : Uncover marketing methods with the best ROI specifically for our virtual career management service business. This includes a market assessment as well as an audit of what the company has employed over the past decade. Based on those findings, develop a comprehensive marketing strategy. Set up foundation for strategy. Set up tactics to execute strategy. Execute, measure and refine strategy. At end of internship, hand over detailed game plan that leaves no disruption. We will plan to communicate with our virtual intern using these communication tools: Microsoft Teams and email. Student's primary contact : Jill Huggett, CEO

Go-to-Market Software Launch Marketing Strategy

Our organization is able to offer a virtual opportunity for a team of students. The team will interact directly with the CEO through a collaborative relationship. We are looking for ideas...we do not believe we know everything and welcome innovation and energy. That combined with the business experience and wisdom of the founder and staff should prove extremely impactful. The students will have latitude, access to resources, seasoned professionals while building a great skill set. The primary focus for the students will be: to develop a comprehensive go-to-market strategy for our new software product. Our goal at the end of this experience is: to have a marketing strategy with clear execution direction to launch our first software product and for the students to have utilized and built skills that position them well for their future career prospects. Other duties the student may complete could include : Uncover marketing methods with the best ROI specifically for our new software product for our virtual career management service business. This begins with a market assessment. Based on those findings, develop a comprehensive launch marketing strategy. We will plan to communicate with our virtual intern using these communication tools: Microsoft Teams and email. Student's primary contact : Jill Huggett, CEO

Market Research Project for a Services Business

We are looking to gain a better understanding of our target market to ensure we are positioning ourselves in the right segment, offering effective benefits, and creating the best marketing messages for our Executive Coaching Services. To accomplish this, you could focus on providing: A complete analysis of our current offerings, our target market, and the positioning of our brand. Conducting empirical interviews and/or questionnaires for feedback on our brand, product, service, etc. Executing further market research to develop a comprehensive report of our target market. We will provide you with access to organizational assets that support the project, including personnel, marketing strategies, marketing and sales collateral, etc. We hope to gain a comprehensive understanding of our target market and how we can better satisfy their needs. We would like recommendations on how to improve our positioning, brand, and products to better suit the market.

Website Design for Ecommerce site

We are a service business that would like to add a revenue stream of courses and ebooks. The project will consist of creating an ecommerce site on our existing site to sell our courses. This requires set up and design as part of an existing site using Wix.