- Description
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Canada's leading academic business school. Sauder is located in Vancouver, Canada's gateway to the Pacific Rim.
Recent experiences
Winter 2025 - Strategic Marketing Plan Aimed at Consumers
COMM 468
Student-consultants working in groups will develop a comprehensive B2C marketing plan for a marketing objective of your choice. Our students are only looking to work with consumer-facing brands that are relevant to them as an end users. Examples include food & beverages, fashion, entertainment, retail, emerging apps/technology that young adults often use etc. Please note these requirement before applying - you will need to fill out and submit this application form as well: https://tinyurl.com/bdfd8zk5
Strategic Management Consulting Project
COMM486M
Starting January 6th, student teams of 4 will spend a combined 160 hours working with their industry client on this Strategic Management Consulting Project. Throughout the project duration, students will collaborate to provide free business consulting services to businesses or organizations in order to make a positive contribution to the British Columbia community.
Strategic Management Consulting Project
COMM486M-1
Starting January, student teams of five will spend a combined 200 hours working with their industry client on a Strategic Management Consulting project. Throughout the project, students leverage tools and skills gained throughout their Sauder BCom education to contribute free business consulting services to that make a positive contribution to the business or non-profit community.
B2C Strategic Marketing Plan
C468
Student-consultants working in groups will develop a comprehensive B2C marketing plan for a marketing objective of your choice.