Creating Graphic Design Assets

Our company is an early stage start-up with no assets other than a logo. We are looking to create a library of assets consistent with our brand for use in blog posts, digital marketing campaigns and presentations. This may involve: Meeting with the project manager to evaluate the choices made for the branding book to ensure it is aligned with company branding goals, and making any necessary revisions. Designing and presenting thumbnails for design assets (banner ad, illustration, infographic, etc) based on the branding guide to be included in a proposal and presented to the project manager. Executing the full designs for each branding asset using Canva, based on the approved thumbnails. Creating multiple thumbnails with different color schemes based on the colors in the branding guide.

Brand Identity and Graphic Design

Our company is rebranding, and we need a consistent brand identity. This includes colour palettes, graphic elements, social media templates, and branding guidelines. This could also include logo design, and naming. We would spend time with the intern to discuss audience, historical branding, and future needs. The intern would take existing materials, and create consistent branding guidelines for website, promotional materials, packaging, and more. The intern would provide a document with guidelines, along with up to 5 social media templates, and any other brand collateral they have time for including product packaging, ad templates, newsletter header design, logo design, and more. The intern may also participate in generating ideas for a new name for the company. This will involve several different steps for the students, including: Researching the brand identity. Work to create a branding guide for us to reference Help create prototypes using software tools that can be implemented in our marketing Research into the competitors to see what they are doing. Creating custom branding sheets with colours and logos.