Social Media Launch Campaign for Linton Coaching

Linton Coaching is preparing to launch its new coaching business and seeks to establish a strong online presence. The goal of this project is to create a comprehensive social media marketing campaign that effectively introduces Linton Coaching to its target audience. The campaign should leverage various social media platforms to increase brand awareness, engage potential clients, and drive traffic to the company's website. Learners will apply their knowledge of digital marketing strategies, content creation, and analytics to design a campaign that resonates with the target demographic. The project will involve researching the competitive landscape, identifying key messaging, and selecting appropriate platforms for maximum impact. The team will also develop a content calendar and propose strategies for measuring the campaign's success.

Social Media Marketing Campaign for Linton Coaching Launch

Linton Coaching is dedicated to assisting those with Parkinson's live their best life with the disease and not against it. The company seeks to leverage social media platforms to create awareness, engage with the target audience, and drive traffic to its website. The project involves developing a comprehensive social media marketing campaign that aligns with Linton Coaching's brand values and objectives. The team will create engaging content tailored to various social media platforms. The goal is to build a cohesive and effective strategy that maximizes reach and engagement, ultimately leading to increased brand visibility and client acquisition. Key tasks include: - Developing a content calendar with rebranded content fornposts, stories, and ads for platforms like Facebook, Instagram, LinkedIn, and Twitter. - Creating original content for social media posts - Implementing and monitoring the campaign, making adjustments based on performance metrics.

Product and Service Launch

Parkinson's disease is a neurodegenerative disease that is incurable, progressive, and chronic. I was diagnosed more than ten years ago, and, despite that scary diagnosis, I am living a life today that is, in many respects, more rewarding, fulfilling, and meaningful than at any time before my diagnosis. Over the years, I have published many blogs on various social media groups and have developed a fairly well-known identity with supportive followers; I have published a book that has from time to time been listed as a Best Seller in subject matter; and I am very involved in the community and sit on the Board of Directors of Parkinson Canada. The objectives of the project are to have a successful social media marketing plan in place that moves followers to subscribers, subscribers to customers, and customers to repeat buyers.