Social Media for Benessere North

The main goal for the project is to develop and implement a social media strategy to continue to build an audience and email list for Benessere North, a nonprofit that helps women with chronic health conditions to optimize their health and often reverse chronic diseases through transitioning their nutrition. This will involve several different steps for the students, including: - Developing a content calendar and strategy for social media platforms - especially building a YouTube presence. - Creating engaging and informative content related to plant-based nutrition and chronic health conditions. - Editing videos I create - some on my own and others stemming from scripts the students develop - to post as reels on IT and FB, and shorts on YouTube etc. - Analyzing the effectiveness of the social media strategy and making adjustments as needed.