Blogging
Project scope
Categories
Creative writing MediaSkills
target market blog posts marketingOur company advertises thousands of products online. We want to create a blog to strengthen our marketing.
We would like to collaborate with students to create blog posts that drive more traffic to our website.
This will involve several different steps for the students, including:
- Familiarizing themselves with our goals, target market, products and services.
- Recommending topics for our blog posts.
- Drafting blog posts relevant to our business.
- Revising blog posts based on feedback.
Bonus steps in the process would also include:
- Recommending ways to market our blog.
By the end of the project, students should demonstrate:
- Familiarity with our goals, target market, products and services
- Recommendation of blog post topics
- Drafts for relevant blog posts
- Revisions of blog posts
Bonus steps would include:
- Recommending blog marketing strategies
Final deliverables should include
- Blog posts.
Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:
- Our goals, target market, products and services
- Input on choices, problems or anything else the students might encounter.
Supported causes
Good health and well-beingAbout the company
Ofori Beauty's mission is to create a society that is aware, informed, knowledgeable and equipped to make informed decisions about the products and processes marketed to BIPOC consumers that harm and hurt, while taking away from their natural state of beauty. We hope to enhance the confidence and quality of life of BIPOC consumers struggling with caring for their hair and skin with our safe and affordable products.