(VFC) FoundersBoost Vancouver - Accelerator Program Management + Marketing

PROJECT DESCRIPTION: FoundersBoost (a partner of Techstars) is a mentor-driven pre-acceleration program that runs for 6 weeks and we take no fees or equity from startups. Our goal is to prepare early-stage startups in Vancouver/BC for accelerators, seed investors, and revenue by providing pitch coaching and mentorship during the program as well as connections to accelerators and VCs after the program We are running two cohorts each year: Spring Cohort - Application period between Jan - Mar, six Weekly sessions between Mar - Apr, Demo Day in May Fall Cohort - Application period between Jul - Sep, six Weekly sessions between Oct - Nov, Demo Day in Dec Between Jan - Mar and Jul - Sep, we will be focusing on promoting the accelerator program and recruiting startups/mentors, as well as hosting webinars and startup community events Between Mar - Apr and Oct - Nov, we will be focusing on running the weekly sessions and recruiting Investors for Demo Days HOW MANY STUDENT INTRAPRENEURS WILL THIS PROJECT ACCOMMODATE? 5 TIME COMMITMENT PER STUDENT : 70 hours KEY PROJECT ACTIVITIES: Accelerator program management, startup event management Marketing and Promotion Research startups and supporting organizations IDEAL ROLES/RESPONSIBILITIES:* Marketing + PR - Event promotion in our social media channels, other tech communities, and tech medias Sponsorship - Reach out to potential sponsors to secure sponsorship for our events (professional firms, tech companies, etc) Program Associate - Coordinate with startups, mentors, speakers, investors, and Headquarter Venture Analyst - Researching, sourcing, and recruiting startups to the accelerator program Event Management - Host and organize webinars and startup community events Partnership - Research and develop relationships with different related communities/organizations that support startups FINAL PROJECT DELIVERABLES: This varies depending on the roles and the time your project start/ends (in relative to what we are focusing on during that time as mentioned in the Project Description section above) PROJECT MENTOR NAME: Kenneth Ip - FoundersBoost Vancouver Director

Impactplusconsulting - Digital Content Marketing Plan

We would like a student to help us with creating content that is aligned with our vision, mission, and our consulting offerings. We will ensure the student has a clear understanding of what these elements are for our organization. About Impact Plus Consulting Impact Plus is a social impact consulting firm on a mission to shift heads, hearts and hands to deliver greater impact within communities. Our strategy development and community engagement services cut across corporate, non-profit and government organizations. We believe that an inclusive co-creation approach to strategy development equips you to meaningfully address the pressing challenges of our time. If you love a challenge and are interested in joining our team, we would love to hear from you! Contact us if you have any questions or concerns: info@impactplusconsulting.ca About the LEAP Project LEAP is a product design and marketing project intended to develop innovative products or services (e.g., online courses or trainings, leadership coaching) that complement our current strategy development and community engagement offerings to position organizations to thrive in a post-pandemic world. As a new start up seeking to tell our story and deliver greater social impact, we are looking for a student to develop and implement a 60-day digital content marketing plan (I.e., social media or blog posts, articles, etc.) to promote our current and emerging strategy and community engagement consulting services. The digital content plan will align with our thought leadership strategy to add value to our current and future clients. Your roles and responsibilities To accomplish this, we expect the student(s) will: Support with the development of a 60-day digital content plan to promote our current and emerging consulting products and services. Write blog articles, social media posts, website content and other content pieces on assigned topics Assist with a social media launch to promote our organization Evaluate recent successful user-generated campaigns or digital communications, preferably within our scope of consulting offerings and market. Identify web and media outlets that are most beneficial to share our story Ultimately, you will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools. Are you interested? If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you. A student with excellent writing, digital content marketing, graphic design and video skills would be the ideal candidate for this project. Additional skills needed: - Strong problem-solving, analytical and research skills, and attention to detail. - Excellent interpersonal and relationship building skills to work with multiple internal or external stakeholders. Why work with us • Work with a team of professionals who are passionate about social impact, strategy development and community engagement with experience in North America, Europe, and Asia-Pacific • Remote and flexible work – Leverage to work from any location once you can deliver quality work. • Exciting opportunities to grow and become a well-rounded professional, within a supportive team. • Join the start-up phase of our firm and be part of our success story. Ample opportunities to make impact.

Josh Froc Consulting Inc. - Marketing Plan for Personal Development Company

PROJECT DESCRIPTION/DESCRIPTION DU PROJET: The 5 day challenge is a life transformation, morning routine program. We currently have an amazing experience which participants are loving- it has them feeling more focused on who they want to be in the future and motivated to do it. Our business is focused on connecting people to purpose, their deepest source of intrinsic motivation. When people feel safe, and feel their needs are met, they experience powerful motivation to do amazing things. To have there needs met, people first need to get clear on what they really want. Our culture is about celebrating small wins and creating momentum. Defining success for ourselves, and balancing recovery with highly focused work. "Failure" is a learning opportunity. "Success" is not about a list of achievements. It's about deciding who we want to be, and taking steps every day to get there and enjoying the process. We're looking for students who are excited to explore who they want to be, set meaningful, exciting goals, define success for themselves and then overcome challenge after challenge to get their... all while keeping it fun. We're currently struggling with the marketing - the participant experiences are powerful, with many testimonials. How can we share this amazing experience with more people who would benefit? Ideal candidates are excited about creating social impact - making the world a better place, and becoming a better version of themselves each day... while helping us find an ethical, fun way to bring this challenge to more people. With a strong marketing plan in 2022, we know we can change many lives by connecting people with purpose, and feeling incredibly happy with the contribution they're making. KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET: Market Analysis (assess needs of market to create aligned marketing message) Create Branded Messaging Creating a sales plan Refine/Create Marketing Strategy (paid and organic, e.g ad plan, posting/live schedule) Assess current assets and create a marketing strategy to get 1000 people in a 5 day challenge Lead Generation Create sales funnel IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:* Sales Social Media Marketing Coordinator Community Management Coordinator Ads specialist/copywriter FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET: Stretch goal: complete Marketing Plan to hit $500k revenue in 2022 OR 1000 people in 5-day challenge

Sonical.ly - Marketing/Growth Team

PROJECT DESCRIPTION/DESCRIPTION DU PROJET: Sonical.ly is an early stage gaming and education tech startup whose mandate is to make music creation easily accessible to everyone. The company was founded by Juno Award winning K-pop music producer/product designer/educator Elmo Chong and K-pop songwriter/developer/designer Andrew Choi, who are spearheading an exciting new phase of iterative growth towards product market fit. To elevate successful outcomes, Sonical.ly has enlisted an elite board of advisors that are accomplished experts in AAA gaming and Venture Investing . These advisors include: Charles Huang: Music game legend and founder of the Guitar Hero franchise. Jungwon Hahn: Former Managing Director of Blizzard Entertainment. John Kim: Silicon Valley Venture Capitalist for Amasia . The ideal candidate will have a love for music/games, possess a diverse marketing & growth skillsets and have a natural empathy to help solve real pain points for potential users. This person is patient, has excellent time-management skills, and practices an effective communication style. KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET: Digital Marketing Strategic Growth IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:* Support the execution of performance marketing campaigns Drive optimization and success of project growth Work with leaders to drive project growth and knowledge sharing Manage the day-to-day aspect of all email marketing initiatives, including but not limited to the creation and monitoring of messages, segments and workflows. SEO/SEM/Social Media Strategy Planning & Implementation Tracking KPIs and producing useful reports for management and clients Talking to Users to gather feedback and discover pain points. Content Marketing FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET: Sonical.ly Brand Awareness Campaign Social Media & Community Member Growt h

Email Creation

We would like students to help us with creating content that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization. Our company is leading with e-com and has members in our team that have generate over 100M+ in sales! To accomplish this, we expect the student(s) will: Upload emails (we already have the content ) using Klaviyo. Assist with a social media video launch to promote our organization Identify media outlets that are most beneficial to share our story Ultimately, you will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools. If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you. A student or team with excellent writing and video skills would be the ideal candidate for this project.

Improve SEO for Brazily Fitness Inc.

The main goal for this project is to improve the visibility of Brazily Fitness Inc.'s brand and to help get more people interested in taking classes with them (either in person or online) or signing up to become instructors (which is the main goal). This will involve several different steps for the students, including: - Analyzing Brazily Fitness Inc.'s website and current SEO strategy. - Researching and understanding the current SEO landscape and trends. - Developing a comprehensive SEO strategy to improve Brazily Fitness Inc.'s visibility. - Optimizing Brazily Fitness Inc.'s website for SEO. - Implementing the SEO strategy and tracking the results.

The Dr. Vibe Show™ - Website Manager

The Dr. Vibe Show™ is looking for a website manager with an analytical mind and a detailed understanding of Search Engine Optimization (SEO). The goal is to improve the website's ranking, improve the User Experience of the website Close communication between the Video Audio Editor and Dr. Vibe himself will be required in order to complete projects in a timely manner. Another goal is install Google Ad Manager on The Dr. Vibe Show™ website.

The Dr. Vibe Show™ - Video And Audio Editor(s)

The Dr. Vibe Show™ is looking for a talented Audio Video Editor(s) to be responsible for editing, and producing photos and videos for internal and external purposes. This individual(s) would be a talented editor and will assemble recorded footage into a finished project that matches the The Dr. Vibe Show™ brand and vision. The final products should be suitable for broadcasting on various social media platforms. Working closely with Dr. Vibe himself, this person should have good communication skills, teamwork ability and take initiative when completing tasks.

Cold Outreach Pilot Program

The main goal of this project is to pilot our Brazily Dance program at gyms and studios by contacting owners and managers through cold outreach via email or social media. This will involve several different steps for the learners, including: - Researching gyms and studios in the target area. - Creating a list of contacts to reach out to. - Drafting emails or social media posts to send out. - Tracking responses and following up with interested contacts. - Generating leads and managing follow up.

Social Media Strategic Engagement

The goal of this project is to increase brand exposure and visibility for Brazily Fitness Inc. on social media platforms such as TikTok, Instagram, Facebook, and LinkedIn. Additionally, the project should aim to connect with potential collaborators such as influencers and other business owners. This will involve several different steps for the students, including: - Researching the target audience of fitness instructors, gym owners/managers, and studio owners/managers. - Creating a social media strategy to increase brand exposure and visibility on the various social media platforms. - Identifying potential influencers and other business owners to collaborate with. - Developing content and campaigns to engage the target audience. - Tracking and analyzing the success of the campaigns.

Brazily Fitness Inc. Website, Landing Page and Checkout Page Audit

The main goal of this project is to edit the copy and design of Brazily Fitness Inc.'s website, landing page and checkout page to make them as user friendly as possible and improve SEO. This will involve several different steps for the students, including: - Auditing the existing website, landing page and checkout page to identify areas for improvement. - Editing the copy and design of the website, landing page and checkout page to make them more user friendly. - Optimizing the website, landing page and checkout page for SEO. - Testing the website, landing page and checkout page to ensure they are functioning correctly.

Improve Copywriting for Brazily Fitness

The main goal of this project is to improve the copywriting on the website and sales page for Brazily Fitness using powerful sales psychology and compelling brand messaging. This will involve several different steps for the students, including: - Researching Brazily Fitness and understanding their mission, goals, and products. - Analyzing the existing website and sales page copywriting to identify areas for improvement. - Developing compelling copywriting that incorporates powerful sales psychology and brand messaging. - Testing the new copywriting and making improvements based on feedback.

Create Email Marketing Sequence for Brazily Fitness

The main goal of this project is to create an email marketing sequence to send to leads for Brazily Fitness Inc. This sequence should be designed to increase visibility for the brand, get people interested in taking classes with Brazily Fitness (either in person or online) or signing up to become instructors (which is the main goal).

Generating Contact List of Gym Owners/Managers and University Fitness Departments for Brazily Fitness

The main goal of this project is to generate a contact list of gym owners/managers and university fitness departments for Brazily Fitness. This will involve several different steps for the students, including: - Researching gyms and university fitness departments in the area. - Identifying contact information for the gyms and university fitness departments. - Creating a database of the contact information. - Developing a strategy for contacting the gyms and university fitness departments.

Ottawa Business Outreach for Brazily Dance

The goal of this project is to create a list of local Ottawa businesses to contact to offer Brazily Dance classes for corporate/team events. Additionally, come up with an email sequence to contact them and create a pitch deck for the offer.

Mobile Website Redesign for Brazily Fitness.com

The main goal for the project is to redesign the mobile website for Brazily Fitness.com in order to increase visibility for the brand, attract more interest in classes (in person and online), and encourage more individuals to sign up to become instructors. This will involve several different steps for the learners, including: - Analyzing the current mobile website and identifying areas for improvement. - Developing a new user interface and user experience design for the mobile website. - Optimizing the website for mobile performance and responsiveness. - Implementing new features to enhance user engagement and interest. - Testing the redesigned website and making improvements based on user feedback.

Mexican-Inspired Foods - Growth Strategy

Saboré is a new brand Mexican-inspired foods with a healthy twist. The brand will capitalize on the growing demand for international cuisine in Canada (fueled by immigration), on the expanding wellness market, and on upcoming food labelling regulations highlighting the nutritional content of packaged foods. The brand will start with a portfolio of dipping salsas, and the goal of the project is to create a recommendation of growth avenues defining where the largest opportunities are across packaged food categories. Key tasks include: - Conducting online market research & competitive benchmark across US & Canada - Developing a growth strategy for the brand: what are the right categories to expand after salsas?, what is the size of the opportunity? what types of products should Tasty Tierra launch within the recommended categories? what are the key product elements that are needed to be differentiated in such categories? - Supporting with the online presence of the brand (social media posts, website, awareness tactics)

Brazily Dance Video Editing for Mobile App

Brazily Fitness Inc. is launching a new mobile app designed to bring the vibrant energy of Brazily Dance to users' fingertips. The company has a collection of raw dance video footage that needs to be edited into polished, engaging content suitable for the app. The goal of this project is to create a series of high-quality dance videos that are visually appealing and aligned with the app's branding. This will involve tasks such as cutting and splicing footage, adding transitions, incorporating music, and possibly adding text overlays or effects. The project provides an excellent opportunity for learners to apply their video editing skills and knowledge of multimedia production in a real-world context.

Influencer Outreach Strategy for Brazily Dance App

Brazily Fitness Inc. is launching a new Brazily Dance app and aims to expand its reach by engaging influencers and fitness coaches in an affiliate program. The project focuses on developing a strategic outreach plan to identify and connect with potential influencers who align with the brand's values and target audience. Learners will research and compile a list of potential influencers and fitness coaches, analyze their social media presence, and assess their suitability for the affiliate program. The goal is to create a comprehensive outreach strategy that includes personalized communication templates and a timeline for engagement. This project allows learners to apply marketing and communication skills learned in the classroom to a real-world scenario, enhancing their understanding of influencer marketing dynamics. - Research and identify potential influencers and fitness coaches. - Analyze social media presence and audience engagement. - Develop personalized communication templates for outreach. - Create a timeline and strategy for influencer engagement.