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Ottawa, Ontario, Canada
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Brampton, Ontario, Canada
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Recent projects

Helina Baby Inc. Brand and Packaging Design Enhancement
Helina Baby Inc., a leader in baby products, is looking to enhance its brand presence and packaging design to better connect with its target audience. The project aims to develop a cohesive brand style for social media platforms, ensuring consistency and appeal across all digital channels. Additionally, the project will focus on designing attractive and functional packaging that reflects the brand's values and appeals to new parents. The team will also work on creating a visually appealing wholesale catalogue that effectively showcases Helina Baby Inc.'s product range. This project provides an opportunity for learners to apply their skills in graphic design, marketing, and branding to real-world scenarios, enhancing their understanding of brand development and product presentation.

Unified Website Revamp for STEM the Gap Academy
STEM the Gap Academy is seeking to consolidate and enhance its online presence by transforming its existing dual-website setup into a single, cohesive platform. The current situation involves managing two separate websites that serve overlapping purposes, leading to inefficiencies and a fragmented user experience. The goal of this project is to transfer content from the old website to the new one, ensuring that all essential information is retained and presented in a more streamlined, user-friendly manner. This transformation will involve updating the design, improving navigation, and ensuring mobile responsiveness, all while maintaining the brand's identity and accessibility standards. The project provides an opportunity for learners to apply their web development and design skills in a real-world context, focusing on user experience and content management.

SEO Strategy for Brand Awareness
Helina Baby Inc., a company specializing in baby products, aims to enhance its online presence and increase brand awareness through effective Search Engine Optimization (SEO) strategies. The project involves analyzing the current online visibility of Helina Baby Inc. and identifying areas for improvement. Learners will apply their knowledge of SEO principles to develop a comprehensive strategy that aligns with the company's goals. The project will focus on optimizing website content, improving keyword targeting, and enhancing backlink profiles. By the end of the project, learners will have gained practical experience in implementing SEO techniques to boost brand visibility and attract more potential customers to Helina Baby Inc.'s online platforms.

Ebook Layout Design for Baby Carrier Guide
Helina Baby Inc. aims to create an informative ebook to assist parents in selecting the most supportive and comfortable baby carrier for their needs. The project involves designing an engaging and user-friendly layout for the ebook, ensuring that the information is easily accessible and visually appealing. The content will focus on key factors such as ergonomics, material quality, and safety features of baby carriers. The goal is to enhance the reading experience by incorporating graphics, charts, and other visual elements that complement the text. This project provides an opportunity for learners to apply their design skills and knowledge of digital publishing tools, while also considering the target audience's needs and preferences. The final design should reflect Helina Baby Inc.'s brand identity and support the company's mission to educate and empower parents.