Virtual Internship Opportunity: Marketing

Closed
City Test Prep (CTP)
San Francisco, California, United States
Project
Academic experience
120 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Communications Operations Project management Product or service launch
Skills
target market public relations press releases value propositions communication master of business administration (mba) blog posts marketing speed reading market research
Details

Positions available: 3 - 6

  1. Test Prep and Tutoring Company - - City Test Prep,
  2. Online Speed Reading Training Platform - - MindFlow
  3. Weekly LinkedInLive broadcast for business school bound students - - MBA waves

INTERNSHIP 1: Branding - Help define MindFlow's brand and core value proposition; identify opportunities and threats facing our brand; assess where and how to improve our brand's presence and differentiate from our competitors.

INTERNSHIP 2: Public Relations - Develop and implement a PR strategy; create collateral, including press releases, user testimonials, case studies, and customer stories.

INTERNSHIP 3: Social Media Marketing - Audit competitors' social media and communication; develop and implement our strategies for online presence to increase engagement; create a content calendar; creating useable social media and blog posts (working with designers.)

Our goal at the end of this experience is to help us:

  • Market Research -PR
  • SEO Strategy & Recommendations -
  • Social Media

Deliverables

Our goal at the end of this experience is: (Indicate deliverables you expect the student(s) to complete, as exemplified below)

  • For the student(s) to help us improve our brand's presence and capture greater market share.
  • For the student(s) to help us gain a better understanding of our target market and ensure we are optimally positioned and our product and pricing aligns with our target sector/customer.
  • For the student(s) to help us effectively communicate our brand's story and mission to a broad audience.
  • For the student(s) to help us generate more traffic and revenue through search engines.
  • For the student(s) to help us improve our online presence, reach more customers, and effectively promote our brand through compelling content.
  • Significantly build follower base on social media

Deliverables will be customized per each internship description.

Mentorship

Ongoing weekly meetings with principals and team.

Meetings as needed/correspondence as needed.

Onboarding and support at the start of each task/phase.

About the company

Company
San Francisco, California, United States
Education

CTP is a full-service test preparation company disrupting the education space by combining holistic and mindful modalities with content mastery and best methods in test-taking. With offices based in NYC and The San Francisco Bay Area. We serve each student individually, with clients in middle through the medical school. Our holistic and mindful techniques help students to regulate the emotions that emerge when in a high-stakes, pressure-filled experience. These methods support comprehensive learning, improve performance, and lead to top scores. MindFlow is our mindful speed-reading module, that we offer in-person and online. Simply put, CTP is to students what sports psychologists and trainers are to high performing athletes. Other things we're involved in:MBA Waves a weekly LinkedIn Live program for business school hopefuls and our online platform, MindFlow Speed Reading. citytestprep.com, mindflowspeedreading.com and mbawaves.com