Petit Soleil Studio is looking for an SEO, Google and Shopify wizard who can help us drive more traffic, improve our ranking, and convert visitors to shoppers. We are a local business that needs to attract local customers online and in our 2 consignment locations, and we also run a digital course that we target Canada-wide.

The primary project requirements include:

1. Keyword analysis to determine relevant search terms to our business

2. A strategy document to outline:

• Search Engine Optimization (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords
• A Customer Relationship strategy from first search on Google, first visit to our website, multiple purchases, leaving and reviews.
• How this interfaces with social media

3. Creating a Customer Relationship sequence of pop-ups, emails, surveys, etc; working in tandem with social media team on this.

4. Implementing the strategy.

We’re excited to work with students who can help us not only brainstorm, but also execute a strategy that helps us achieve the following:

• Petit Soleil Studio is the first name people recommend for beautiful plants, handmade and natural supplies, advice, and experiential learning opportunities in Durham Region
• Our premier course, Plant Killer Rehab, is what people think of first when they or their friends are discouraged in their plant parenting journey.

Ideally, students will have a personal interest in houseplants, maker culture (e.g. Etsy), DIY or living a nature-centric life. It's an asset if student has knowledge of organic reach and paid advertising through Google and Facebook.

This will be a Level Up intern position with some day to day supervision. I am a formally-trained teacher and have mentored over 20 university-level interns in my former role working with a social enterprise. Working with me will be a positive and enriching experience.

Who is Petit Soleil Studio?

We bring sunshine into people's lives with nature and art -- specifically through houseplants in unique pots and macrame, hand printed cards, DIY and workshops.

We’re based out of Whitby, Ontario and consign our plants in two locations.

www.petitsoleilstudio.ca

https://www.instagram.com/petitsoleilstudio/

I am a formally-trained teacher and have mentored over 20 university-level interns in my former role working with a social enterprise. Working with me will be a positive and enriching experience.