RBC Future Launch
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The Creative Content Catalyst: Engage, Enlighten, and Elevate 360°

Open
ViB Digital
ViB Digital
Toronto, Ontario, Canada
ViB Digital
ViB Digital
Employer
(12)
4
Project
Academic experience
60 hours of work total
Learner
Anywhere
Advanced level

Project scope

Categories
Digital marketing Search engine optimization Copy writing Social media marketing Marketing analytics
Skills
copywriting newsletters blogs blog posts content strategy social media content teamwork social media podcasting analytics
Details

Project Goal:

ViB Digital aims to boost its online presence through a holistic content strategy that covers podcasts, newsletters, blogs, and social media. This project will:

  • Harness Research Skills: Unearth unique and relevant content for various platforms.
  • Develop Copywriting Expertise: Create engaging newsletters and blogs with captivating headlines and SEO-friendly content.
  • Design Social Media Posts: Craft visually appealing content that maintains a consistent voice across all platforms.
  • Utilize Analytics: Track performance to continually improve content strategies.

Learners will have the chance to delve into topics like vision boards, self-development, and the law of attraction, all while honing their organizational and teamwork skills.


Deliverables

Project Outcomes and Deliverables:

  1. Compelling Newsletters and Blog Posts
  • Outcome: Engaging, informative, and well-written content that attracts and retains readers.
  • Deliverables: Weekly newsletters and blog posts with captivating headlines and SEO-optimized content.
  1. Thorough and Efficient Content Research for Podcasts
  • Outcome: Well-researched podcast episodes that provide valuable and unique information to listeners.
  • Deliverables: Detailed research briefs for each podcast episode, including sources and key talking points.
  1. Creative Social Media Content
  • Outcome: Visually appealing and engaging social media posts that drive interaction and follower growth.
  • Deliverables: A monthly content calendar with posts for various platforms (e.g., Instagram, Facebook), including graphics and captions.
  1. Coherent Organization and Timely Delivery
  • Outcome: Smooth workflow with consistent quality and punctual delivery of all content.
  • Deliverables: Organized content plans, regular updates on progress, and adherence to deadlines.


Mentorship
Domain expertise and knowledge

Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

Supported causes

The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.

Good health and well-being

About the company

Company
https://vib-digital.square.site
Toronto, Ontario, Canada
0 - 1 employees
Apparel & fashion, Entertainment, Hospital, health, wellness & medical, Media & production
Representation
Women-Owned

ViB Digital is pioneering the future of vision boarding with its innovative app, ViB. Focused on revolutionizing the way people visualize and achieve their goals, the ViB app offers users a personalized, digital platform to manifest their dreams. By leveraging technology, ViB Digital aims to provide an accessible and inspiring way for users to create vision boards that keep them motivated and focused on their aspirations.