The main goal of this project is to conduct a market assessment for Parachute to expand to the US, UK, Auz, and Nz. This will involve several different steps for the students, including:

- Researching the current market conditions in each of the target countries.

- Analyzing the competitive landscape in each of the target countries.

- Identifying potential customer segments and analyzing their needs and preferences.

- Developing a marketing strategy for each of the target countries.

- Estimating the potential market size and revenue opportunities.

- Developing a financial model for the expansion project.

By the end of the project, students should demonstrate:

- Understanding of the current market conditions in each of the target countries.

- Understanding of the competitive landscape in each of the target countries.

- Identification of potential customer segments and their needs and preferences.

- Development of a marketing strategy for each of the target countries.

- Estimation of the potential market size and revenue opportunities.

- Development of a financial model for the expansion project.

You will have access to the complete management team, and as much 1:1 time with the founders as you need. There are no secrets here - help us to change the lives of millions!