NIA Associates - Marketing
Project scope
Categories
Communications Market research Marketing strategySkills
target market marketing sexual harassment awareness marketing planning researchPROJECT DESCRIPTION/DESCRIPTION DU PROJET:
Navigating Integrity Associates, workplace investigators, and SLPC Law, are teaming up to become known as experts in sexual harassment in the workplace. We are looking to create and implement a marketing campaign to launch this new initiative. We are a stand for inclusivity in the workplace as we also investigate discrimination and bullying.
KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET:
- Create a marketing campaign targeted to organizations that may have sexual harassment occurring within it.
- Implement the marketing campaign
IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:*
- Research into how to find the target market and creation of a plan to reach them effectively
- Implementation of the marketing plan
FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET:
- A comprehensive marketing plan
About the company
Navigating Integrity Associates offers investigations and assessments into harassment, sexual harassment, discrimination, and bullying. SLPC Law is a boutique employment law firm. Both organizations specialize in being trauma-informed and are able to help organizations navigate the complexities of dealing with sexual harassment within the workplace. We are a stand for workplaces that work for everyone.