Digital Content Creation
Project scope
Categories
Videography Communications Digital marketing Creative writing Social media marketingSkills
content creation target audience social media engagement digital content web traffic brand awareness social media analytics social media strategy social media planning social media contentWe would like students to help us with creating content that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization.
The main goal of the project is to develop and implement an effective social media strategy for NoMoBO that will increase brand awareness, engage with our target audience, and drive sales of our underarm rinse. The students will be tasked with creating and executing a comprehensive social media plan that utilizes various platforms, such as Instagram, Twitter, and Facebook, to promote our product and highlight its unique benefits. By the end of the project, we expect to see increased social media engagement, higher website traffic, and an overall boost in sales.
To achieve the project goal of developing and implementing an effective social media strategy for NoMoBO, the students will need to complete the following tasks:
- Conduct market research to identify our target audience and their social media habits.
- Develop a comprehensive social media plan that includes content creation, posting schedule, and platform selection.
- Create engaging social media content that highlights the benefits of NoMoBO's underarm rinse.
- Collaborate with influencers and brand ambassadors to increase brand awareness and reach.
- Monitor social media analytics to track progress and adjust the strategy as needed.
- Continuously test and optimize social media strategies to maximize effectiveness and ROI.
By completing these tasks, the students will be able to successfully achieve the project goal of developing and implementing an effective social media strategy that will increase brand awareness, engage with our target audience, and drive sales of our underarm rinse.
To support students in completing the project, we will provide the following:
- Regular check-ins: We will schedule regular check-ins
- Access to data: We will provide the students with access to relevant data and insights on our target audience, including customer demographics, preferences, and social media habits.
- Access to tools and technology: We will provide the students with access to the necessary tools and technology needed to complete the project, such as social media management software and analytics platforms.
- Training: We will provide training on our brand, product, and social media goals to ensure the students have a comprehensive understanding.
- Feedback and guidance: We will provide regular feedback and guidance on the students' progress and work to ensure they are meeting the project goals and objectives.
By providing these supports, we hope to set the students up for success and ensure they have everything they need to develop an effective social media strategy for NoMoBO.
About the company
NomoBO is a skincare startup that has developed an innovative underarm rinse designed to address the root cause of underarm odor. Our product is designed to remove the bacteria Staphylococcus hominis, which is a major contributor to underarm odor. By effectively removing this bacteria, our underarm rinse eliminates the need for traditional deodorants, providing a more natural and effective solution for underarm odor.
Our goal is to revolutionize the skincare industry by offering a product that not only addresses the issue of underarm odor, but also promotes a more natural and sustainable approach to personal hygiene. We are passionate about developing products that are both effective and environmentally friendly. We are looking for talented and driven students who share our passion for innovation.