Brand Identity and Graphic Design
Project scope
Categories
Graphic design Branding & style guides Market research Marketing strategy HumanitiesSkills
branding brand identity research logo designOur company is looking to solidify our identity and revamp the logo that we currently have. We are looking to better connect with our audience by standing out and being memorable while also being able to use the designs the students offer in a corporate setting.
We are looking for real designs that we could use in our branding as well as general branding knowledge. The right candidate would work to create consistent promotional branding and come up with possible new names for the company.
This will involve several different steps for the students, including:
- Researching the brand identity.
- Logo and name proposals that reflect who we are
- Work to create a branding guide for us to reference
- Help create prototypes using software tools that can be implemented in our marketing
- Research into the competitors to see what they are doing.
- Creating custom branding sheets with colours and logos.
By the end of the project, students should complete the following list of activities (this is basically a retelling of the steps above):
- Research into brand
- Logo ideas
- Brand reference
- Prototypes for us to use
Bonus steps would include:
- Custom material for us to use later on
Final deliverables should include
- A start to a brand sheet and guide for us to reference
- Prototypes of the logos made with software
Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.
Sharing knowledge in specific technical skills, techniques, methodologies required for the project.
Direct involvement in project tasks, offering guidance, and demonstrating techniques.
Scheduled check-ins to discuss progress, address challenges, and provide feedback.
About the company
PrimeVisonTech is a leading technology company specializing in custom software development and digital solutions. As the founder of 247 Labs, our mission is to empower businesses and organizations with cutting-edge technology solutions that drive innovation, enhance efficiency, and deliver exceptional results. With a team of highly skilled professionals and a wealth of experience, we offer a comprehensive range of services including web and mobile app development, cloud solutions, user experience (UX) design, e-commerce development, and digital strategy consulting.
At 247 Labs, we understand that each client has unique needs and goals. Our approach revolves around close collaboration and understanding your business requirements to develop tailored solutions that align with your vision and objectives. We leverage the latest technologies and industry best practices to deliver robust, scalable, and secure solutions that exceed expectations. Our agile development process ensures transparency, flexibility, and timely delivery, while our commitment to quality ensures that every solution we create is of the highest standard.
What sets us apart is our relentless focus on customer satisfaction. We prioritize building long-term partnerships with our clients and strive to become their trusted technology partner. Our team is dedicated to providing exceptional customer service, effective communication, and ongoing support throughout the project lifecycle and beyond.