FileClouding Promotion Campaign

Open
G&C Enterprises Management Inc
Oakville, Ontario, Canada
CEO
(9)
4
Project
Academic experience
100 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Communications Market research Advertising Digital marketing Marketing strategy
Skills
target audience product promotion creative brief content development promotional strategies strategic planning marketing strategies consumer behaviour digital marketing market research
Details

G&C Enterprises Management Inc. is looking to enhance the visibility and market reach of FileClouding, one of its innovative products. The goal of this project is to design a comprehensive product promotion campaign that leverages both traditional and digital marketing channels. The campaign should be innovative, engaging, and tailored to the target audience. Learners will apply their classroom knowledge of marketing strategies, consumer behavior, and digital media to create a cohesive and effective promotional plan. The project will involve market research, creative content development, and strategic planning to ensure the campaign's success. The final product should be a detailed promotional strategy that G&C Enterprises can implement to boost product awareness and sales.

Deliverables

- A detailed market research report identifying the target audience and competitive landscape.


- A creative brief outlining the campaign's key messages, themes, and promotional tactics.


- A comprehensive promotional plan that includes both traditional and digital marketing strategies.


- A timeline and budget estimate for the campaign's execution.


- A presentation summarizing the campaign strategy and expected outcomes.

Mentorship
Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

About the company

Company
Oakville, Ontario, Canada
2 - 10 employees
Business & management

Originally incorporated in 2018, G&C Enterprises operates a platform, www.gcbusgrowth.com or www.enterprisesgc.com, which is a comprehensive resource hub for business courses, templates, guidances, and consultations. G&C Enterprises is dedicated to support business growth.