Website Rebrand and Refresh
Project scope
Categories
Communications Market research Information technology MediaSkills
marketing strategies branding analytics search engine optimizationPositions available: 2-3 students working in a team or on their own
We recently rebranded and as part of our marketing strategy we are looking to freshen up our website! This project will include:
1. Rebranding our existing website to include our new branding style guide
2. Reviewing the SEO/Plugins that are currently installed and offering suggestions for updates/changes
3. Reviewing the current analytics for the website and offering suggestions for better engagement of users
4. If able, offering SEO advice on content
This is a great project for students to put their practical experience to active clients to help build a portfolio to share with future employers, as the impact of their work on this project can be easily measured and communicated.
I can offer weekly meeting support and daily responses as needed
About the company
Strongest Families Institute (SFI) is an award-winning charity grounded in 20 years of social science research. Their evidence-based, bilingual mental health services are available for children/youth, adults, and their families. SFI’s scientifically proven distance services improve mental health and well-being by leveraging the advantages of best science, highly skilled telephone coaches, and innovative technology (IRIS). They are dedicated to quality and meeting the needs of those they help. The Strongest Families Institute (SFI) began as a research program by the Centre for Research in Family Health at the IWK Health Centre in Halifax, Nova Scotia.