Business Consulting Capstone (Fall 2021)

BUSM6180
Closed
Capilano University
Vancouver, British Columbia, Canada
General
  • Graduate
  • 15 learners; teams of 5
  • 35 hours per learner
  • Dates set by experience
  • Learners self-assign
Preferred companies
  • 3 projects wanted
  • Anywhere
  • Academic experience
  • Any
  • Any
Categories
General Operations Project management Product or service launch Marketing strategy Information technology
Skills
business consulting business strategy marketing strategy international business research
Project timeline
  • September 5, 2021
    Experience start
  • September 17, 2021
    Project Scope Meeting
  • October 7, 2021
    Project Status Review
  • November 11, 2021
    Experience end
Overview
Details

What business, marketing, organizational, or management improvements can you implement to help you achieve your business goals? In this capstone project, students will help you develop a solution for a business-related opportunity you may be facing.

Beginning in September, teams of students will spend 11 weeks working with your organization to support you with achieving your key business objectives by developing a recommended plan of action.

Learner skills
Business consulting, Business strategy, Marketing strategy, International business, Research
Deliverables

The final project deliverable will include:

  1. An in-depth analysis and recommendations
  2. A 30 minutes presentation summarizing analysis and recommendations
Project Examples

Your business will provide the students with an area of focus and your goals for the project, and the students will include an in-depth needs analysis (based on the area of focus) and a detailed diagnose of opportunities for improvement. The students will also provide multi-perspective recommendations with practical considerations, an implementation plan, and a feasibility analysis. If requested, the final report will be complemented by a virtual presentation.

Recommended areas of focus:

  • Digital Transformation
  • Innovation and Entrepreneurship
  • Internationalization / Marketing Strategy
  • Sustainability
  • Operations

Please click here to review the rights and responsibilities of students and stakeholders prior to a conversation with the educator

Additional company criteria

Companies must answer the following questions to submit a match request to this experience:

Attend the final presentations, via videoconference.

Be available for a quick phone/virtual call with the organizer to initiate your relationship and confirm your scope is an appropriate fit for the experience.

Provide the instructor with your feedback on the final deliverables by April 1th.

Present your challenge to the students via videoconference to kick off the project.

Provide a dedicated contact who will be available to answer periodic correspondence to address students questions or provide additional information.