Biotechnology Innovation Commercialization

BIOT*6600
Closed
University of Guelph
Guelph, Ontario, Canada
Associate Professor
1
Timeline
  • October 1, 2019
    Experience start
  • October 5, 2019
    Project Scope Meeting
  • October 16, 2019
    Environmental Analysis
  • October 31, 2019
    Market and Competitor REsearch
  • November 16, 2019
    Value Proposition Analysis
  • December 7, 2019
    Final Report
  • December 7, 2019
    Experience end
Experience
1 projects wanted
Dates set by experience
Preferred companies
Anywhere
Any company type
Food & beverage, Agriculture, Science, Environment, Hospital, health, wellness & medical

Experience scope

Categories
Market research Product or service launch
Skills
writing competitive analysis sales & marketing business strategy
Learner goals and capabilities

Students would work in teams of 4-5, undertaking four progressive deliverables

1. Environmental analysis for a Commercial Opportunity: Political, Legal, Economic, Social, Demographic and especially Technical as this is the arena of the students' strengths as they all have science training

2. Industry Analysis,

3. Target and Value Analysis, Financial, Market, Operational and Human Resource constraints

4. Summary in use of a Business Model Canvas to conclude likelihood of product success

Learners

Learners
Any level
24 learners
Project
40 hours per learner
Learners self-assign
Teams of 5
Expected outcomes and deliverables

Market analysis

Technical analysis, Primarily in BIOTechnology

Legal and political issues that are or may arise

Environmental and industry analysis

Value Chain and Business Model Canvas submission for the opportunity

Ultimately a Business report approximately 15-pages on the feasibility of a BioTechnological Proposition in the current market, founded on the initial basis of technical feasibility

Project timeline
  • October 1, 2019
    Experience start
  • October 5, 2019
    Project Scope Meeting
  • October 16, 2019
    Environmental Analysis
  • October 31, 2019
    Market and Competitor REsearch
  • November 16, 2019
    Value Proposition Analysis
  • December 7, 2019
    Final Report
  • December 7, 2019
    Experience end

Project Examples

Requirements

1. feasibility of exporting animal genetics

2. comparison of generating Polyclonal antibodies in poultry or Goats

3. market potential for a electronic health monitoring systems

4. DNA barcoding issues and opportunities

5. Canabis refinement and processing challenges

6. Invasive species DNA testing opportunities

Additional company criteria

Companies must answer the following questions to submit a match request to this experience:

Provide a dedicated contact who is available to answer periodic emails or phone calls over the duration of the project to address students' questions.

Be available for a quick phone call with the instructor to initiate your relationship and confirm your scope is an appropriate fit for the course.